Track User Attributes

User Attributes are pieces of information you know about a user. They could be demographics like age or gender, account-specific like plan, or whether a user has seen a particular A/B test variation. User attributes are a customer identity you can reference throughout the customer’s lifetime.

Identifying Users

For SDK versions below 13.6.00 refer to this document.

Setting identifiers is important to:

  • To tie user behavior across platforms, i.e., iOS, Android, Web, etc.
  • This is to ensure unnecessary or stale users are not created.
  • To identify users across installs/re-installs.

Single Identifier

Call the API below to pass the identifier on to the MoEngage SDK.

Kotlin Java
MoEAnalyticsHelper.identifyUser(context, "identifier")

Note: This method is a replacement for the deprecated setUniqueId(). If you are using setUniqueId() in your application, consider replacing it with identifyUser()

Multiple Identifiers

If your application has multiple identifiers using which you identify a user you can pass all the identifiers to the SDK using the below API

Kotlin Java

        MoEAnalyticsHelper.identifyUser(
            context,
            mapOf("identifierName1" to "identifierValue1", "identifierName2" to "identifierValue2")
        )      
    

 

If you call identifyUser() multiple times with different identifier names, the SDK will append this identifier to the already set identifiers.

Refer to our help document to learn more about the feature.

Logout

The application needs to notify the MoEngage SDK whenever the user is logged out of the application. Call the API whenever the user is logged out of the application to notify the SDK.

KotlinJava
MoECoreHelper.logoutUser(context)

If the application is registering for a push token, it should pass the new push token to MoEngage SDK after the user logs out. For more information about passing push tokens, refer to Push Configuration for Android SDK.

Tracking User Attributes

The SDK provides APIs to track commonly tracked user attributes like First Name, Last Name, Email-Id, etc. Please use the provided methods for tracking these attributes.

For more information on supported data types and data tracking policies, please refer to Data Tracking Policies.

KotlinJava
MoEAnalyticsHelper.setFirstName()
MoEAnalyticsHelper.setLastName()
MoEAnalyticsHelper.setUserName()
MoEAnalyticsHelper.setLocation()
MoEAnalyticsHelper.setGender()
MoEAnalyticsHelper.setMobileNumber()
MoEAnalyticsHelper.setBirthDate()
MoEAnalyticsHelper.setEmailId()

 For setting other User Attributes, use the generic method setUserAttribute(key, value). 
Supported types for attribute value are String, int, double, num, bool, List<int>, List<String>, List<double> & List<num>.

Kotlin Java
// Tracking a String Attribute
MoEAnalyticsHelper.setUserAttribute(context,"locality", "SF")
// Tracking a Date Attribute
MoEAnalyticsHelper.setUserAttribute(context,"signedUpOn", Date())
// Tracking a location attribute
MoEAnalyticsHelper.setUserAttribute(context,"lastLocation", GeoLocation(40.77, 73.98))
// Tracking Array Attributes
// Supported Types - LongArray,IntArray,DoubleArray,ShortArray,FloatArray, Array<Long>,Array<Int>,Array<Double>,Array<Short>,Array<Float>,Array<String>
MoEAnalyticsHelper.setUserAttribute(context,"int_array",arrayOf<Int>(1,2,3))
MoEAnalyticsHelper.setUserAttribute(context,"string_array",arrayOf<String>("English","French"))
MoEAnalyticsHelper.setUserAttribute(context,"double_array",arrayOf<Double>(40.0,20.0))
MoEAnalyticsHelper.setUserAttribute(context,"json_array", JSONArray(listOf(1, 2, 3)))      
MoEAnalyticsHelper.setUserAttribute(context,"json_object", JSONObject().put("key", "value"))      
    


For more information about the detailed list of user attributes, refer to the API reference.

Reserved keywords for User Attributes

Below is the list of keys that should not be used when tracking user attributes.

  • USER_ATTRIBUTE_UNIQUE_ID
  • USER_ATTRIBUTE_USER_EMAIL
  • USER_ATTRIBUTE_USER_MOBILE
  • USER_ATTRIBUTE_USER_NAME
  • USER_ATTRIBUTE_USER_GENDER
  • USER_ATTRIBUTE_USER_FIRST_NAME
  • USER_ATTRIBUTE_USER_LAST_NAME
  • USER_ATTRIBUTE_USER_BDAY
  • USER_ATTRIBUTE_NOTIFICATION_PREF
  • USER_ATTRIBUTE_OLD_ID
  • MOE_TIME_FORMAT
  • MOE_TIME_TIMEZONE
  • USER_ATTRIBUTE_DND_START_TIME
  • USER_ATTRIBUTE_DND_END_TIME
  • MOE_GAID
  • MOE_ISLAT
  • status
  • user_id
info

Note

You can not use "moe_" as a prefix while naming events, event attributes, or user attributes. It is a system prefix and using it might result in periodic blacklisting without prior communication.

 

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